Dear reader, here we are going to discuss the proper SEO strategy to make a YouTube Video viral by search traffic. Though some may argue, the SEO for YouTube video exists, just we have to know how it works, there is no magic or shortcut! To make a YouTube video viral we must upload the video with proper details and valid information, which YouTube actually wants for us.
Ok, let’s discuss how to make a YouTube Video viral! Actually, there is no exact formula for YouTube SEO, but can follow some YouTube Video SEO strategy to make it rank on YouTube search results.
The Top 10 important factors that make a YouTube video viral:
1. Video Title
The video title is the most important factor to rank a YouTube video. A video can be ranked on search results only by a good title! The title should be keyword optimized, simple and eye-catching, better if it is under 67 characters and unique.
2. Video Description
Video description is also an important factor for video SEO. A good description should be keyword optimized and more than 250 words long. Should provide the information source links and social media links. Use 2/3 main keywords with hashtag without space (exp: #YouTubeSEO, #ViralVideo, #VideoRankingFactors etc.)
3. Audience retention rate
Audience retention rate, that means the percentage of average video watch time is really an important factor for video ranking. So, avoid making click bite videos. Try to create authentic, informative and interesting videos that either educate the people or entertain them.
4. Video Tags (Keywords)
Putting Proper keywords on tag section is another important factor of video SEO. Try to use relevant keywords with high search volume and low competition.
5. Comments on the video
The more comments a video gets, the higher possibility of ranking. To enhance the number of comments on the video, you can throw a question in the video and ask views to give an answer in the comments. This trick will definitely help.
6. Like on the video
Like is also and important video engagement that plays role in ranking. Even a dislike helps video SEO in a positive manner.
7. Video Thumbnail
Thumbnail is really important for click-through rates, because it creates the firsts impression for clicking the video. Try to put the main keyword on thumbnail as text.
8. Social Media Engagement
After publishing the video, share it on top social media like Facebook, Twitter, Reddit, Pinterest, Tumbler and so on. That will provide you initial traffic and social signals.
9. Backlinks/Embedded on other websites
If some popular websites or blogs feature your video on their websites by embedding the video or backlinking it, then the higher possibility of high ranking.
10. Suggested Video views
Create playlists and share the video on playlists. Put the channel name on Tag. These will make your video suggested on other videos of your channel and other related videos.
Therefore, we can finally say that there is no alternative of making quality content to make the video viral on YouTube.